Backbone is the multi-tenant infrastructure behind Digenio AI: every client's data lives on its own dedicated server, every tracking event is domain-validated and routed in real time, and the platform scales by adding capacity — never by mixing your data with anyone else's.
Shared-everything analytics platforms are cheap to run — and expensive to trust. One noisy neighbour, one mis-routed event, one compliance question, and the answer is always "everyone shares the same tables".
On shared infrastructure, one client's traffic spike slows everyone's queries and dashboards. Your reporting shouldn't depend on someone else's campaign going viral.
When all tenants share one datastore, a data issue is never contained to a single client. Isolation isn't a feature you bolt on — it's how the platform is built.
"Where exactly is our data, and who can touch it?" If the honest answer is "mixed with everyone else's", the deal is already lost. Technical buyers deserve a straight answer.
Backbone is the routing and isolation layer every Digenio AI event passes through — built so your data stays yours as the platform grows.
Every client gets its own database on a dedicated "planet" shard server. No shared tables, no cross-tenant queries — isolation by architecture, not by promise.
Tracking events are only accepted from domains validated against the registry — spoofed and unknown-origin events are rejected before they ever touch your data.
One authoritative registry maps every tracking ID and form ID (uniqueIdTrack / uniqueIdForm) to the right tenant server — added and resolved in real time.
Congratulations, your campaign worked. New servers join the planet pool without downtime, and growing tenants move to bigger shards — the routing layer absorbs the change.
Tracking and form ingestion run on purpose-built services — backbone.digenio.ai and forms.digenio.ai — separated from the application layer, monitored independently.
Infrastructure hosted in the EU, with consent-aware tracking and per-tenant data boundaries that make "where is my data?" a question with a precise answer.
Every tracking event and form submission follows the same validated path — no exceptions, no shortcuts.
A visitor lands on your site. The tracking snippet or embedded form sends the event to a dedicated ingestion endpoint — nothing passes through third-party ad networks.
Backbone checks the sending domain against the registry. Events from unvalidated or spoofed domains are rejected — your analytics only ever contains real traffic.
A registry lookup on uniqueIdTrack or uniqueIdForm resolves which tenant the event belongs to and which planet server holds its database.
The event is written to that tenant's isolated database. On login, your session binds to your server — every dashboard you open reads your shard in real time.
Tenants are distributed across dedicated shard servers — each one a "planet" in the fleet, sized for the clients it carries.
Small clients & startups
DefaultMedium traffic & growth
ScaleEnterprise & high-volume
PowerEverything Backbone routes arrives from sources you control — validated at the door.
Your isolated database feeds the platform — and only the destinations you choose.
See exactly which marketing drives revenue —
from first click to closed deal.